GDPR
The EU regulation governing how personal data of individuals must be processed and protected.
Définition
The General Data Protection Regulation (GDPR) is the EU-wide law governing the processing of personal data, granting individuals rights of access, correction, and erasure and imposing principles such as lawfulness, purpose limitation, and data minimisation. It applies to controllers and processors, requires a lawful basis for processing, and backs compliance with fines up to €20 million or 4% of global turnover. In the Netherlands it is known as the AVG and supplemented by the Uitvoeringswet AVG.
Exemple
Before launching an email campaign, a marketer confirms a valid lawful basis (consent or legitimate interest) for processing the recipients' data under the GDPR.
Pourquoi c'est un risque pour l'entreprise
GDPR compliance is not only a legal obligation but a contractual one: customer and partner contracts increasingly require warranted compliance, and a breach can trigger indemnity obligations as well as regulatory fines. Companies that treat GDPR as a checkbox exercise, rather than an ongoing programme, often discover gaps only when a breach or regulator inspection occurs.
Comment le gérer
- Maintain a Record of Processing Activities (ROPA) so you know what data you process, on what basis, and who handles it.
- Ensure every supplier that processes personal data on your behalf has a signed DPA before processing begins.
- Test your 72-hour breach-notification process before an incident happens: know who is responsible and what data the regulator needs.
- Review contracts that include GDPR warranties periodically so the warranted standard keeps pace with regulatory guidance.
Références juridiques
Sauf mention contraire, les références renvoient au droit néerlandais (Burgerlijk Wetboek, le Code civil néerlandais) ; les instruments de l'UE tels que le RGPD s'appliquent dans toute l'UE. Il s'agit d'informations générales, pas de conseils juridiques. D'autres juridictions traitent ces concepts différemment. Vérifiez le texte en vigueur et votre situation avec un avocat qualifié.
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